Argentine Immigrant Néstor Miotti Achieves 20K Monthly Churro Sales in Miami
Miami, FL – Néstor Miotti, an immigrant from Argentina, has built a successful churro business in Miami, reporting more than 20,000 churros sold each month. His journey, covered by MiTelefe, highlights the power of resilience, cultural tradition, and entrepreneurial vision.
A Bold Pivot During Challenging Times
Miotti and his family moved to the U.S. in 2019, seeking better opportunities and stability. Initially, he set up a small factory to produce Latin-style desserts, including flan, tres leches cake, and frozen churros. But as the pandemic unfolded, he redirected his focus entirely to churros — a family recipe that had always held a special place in his life.
Bringing Gourmet Churros to the Streets
Operating a food truck in Pembroke Pines, Miotti sells churros with a variety of fillings and flavors, including dulce de leche, Nutella, Oreo, and even churros paired with ice cream and sprinkles. He operates only five hours a day but manages to welcome about 100 customers during that time — a testament to the demand and quality of his product.
From Risk to Reward: Building a Brand with Roots
Although Miotti had no formal training in gastronomy — he worked for years in IT — he leveraged his entrepreneurial spirit and his family’s churro recipe. According to him, there was a “certain lack of awareness” about authentic churros in Miami, which he saw as a business opportunity.
He also highlights how his Argentine heritage has become an asset: the authenticity of his churros resonates both with the Latin community and with customers looking for premium dessert experiences.
Scaling Up While Staying True to His Roots
With such strong traction, Miotti is not just celebrating his food truck’s success — he’s planning to expand. His vision includes additional sales points and possibly a broader footprint as the brand grows.
A Story of Family, Dedication, and Sweet Innovation
Néstor’s story is more than a success story: it’s a narrative of adaptation, persistence, and passion. Through Churro World Co., he continues to honor his Argentine roots while sharing a delicious, elevated version of a classic dessert with the Miami community.
SOURCE: MiTelefe
For more information: info@churroworldco.com